products
CONTACT.ME
FLY.ME
METRICS.ME
SEARCH.ME
BLAST.ME
GOOGLE.ME
POLICE.ME
CRUSH.ME
BUNDLE.ME
cover design
Crystal Hardt
creative direction
Steve Teare
SPECIFICATIONS
Job name: MULTI-COVERS
Schedule: 30-day delivery, February 8th, 2022
Budget: $450
Creative Brief
1. Product Description
PagePipe sells ebooks about mobile WordPress speed.
2. Features Differentiating PagePipe ebooks
Unconventional nonconformist alternatives to herd mentality solutions ruining WordPress speed.
3. Target Audience
WordPress website owners
4. Deliverables
a. 8@ ebook, (PNG or JPEG file), 72 ppi, RGB, 11×8.5″ horizontal.
b. 8@ print book, PDF, 300 dpi, CMYK, embedded fonts
c. 8@ header art, 2000x1200px, 72 dpi, JPEG, Top-down concept artwork.
d. 1@ Bundle.Me concept inset, “box set,” JPEG, 72 dpi, 2000x1200px
5. Competition
6. Details on Tone, Message, and Style
Mimic design of WEP.NOT cover and header.
Colors see PagePipe.com for color selection. Active color palette. Color continuity is nice but not required.
7. Typography: mixed.
8. The cover copy
CONTACT.ME
title Contact Form 7 Speed Alternatives
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 1 – CONTACT.ME
FLY.ME
title Faster Than the “Speeding” Hummingbird Plugin
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 2 – FLY.ME
METRICS.ME
title Cut 300 Milliseconds from Google Analytics
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 15 – METRICS.ME
SEARCH.ME
title Why Installing Yoast SEO Plugin is Herd Behavior
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 3 – SEARCH.ME
BLAST.ME
title Make Your Website Faster without WP Rocket Rent
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 7 – BLAST.ME
GOOGLE.ME
title Better Speed than Slow Google Services
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 14 – GOOGLE.ME
POLICE.ME
title How Security Plugins Kill Speed
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 4 – POLICE.ME
CRUSH.ME
title Is Smush Plugin Good Enough?
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 5 – CRUSH.ME
BUNDLE.ME
title Faster that the “speeding” Hummingbird plugin.
subtitle
Alternative WordPress Speed
Steve Teare / PagePipe Staff
A PagePipe eBook
Issue 12 – BUNDLE.ME
genre technology guide
basic synopsis
See https://pagepipe-ebooks.com/ homepage for reference.
The downloadable ebook is part of a bundle of expert knowledge. List price: $69.
Unexpected Collaborative Design
